Cookie Policy

1. What Are Cookies

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit our website. They help us provide you with a better experience by:

• Remembering your preferences and settings
• Understanding how you use our website
• Improving website functionality and performance
• Providing personalized content and services
• Ensuring website security and preventing fraud

2. Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled in our systems:

• Session cookies: Allow you to navigate through the website and use essential features
• Security cookies: Protect against security threats and unauthorized access
• Authentication cookies: Remember your login status and preferences
• Load balancing cookies: Ensure optimal website performance

Functional Cookies

These cookies enhance your experience by remembering your choices and preferences:

• Preference cookies: Remember your settings and customization choices
• Language cookies: Remember your preferred language and region
• Accessibility cookies: Remember accessibility preferences and settings
• Form data cookies: Remember information you've entered in forms

Analytics Cookies

These cookies help us understand how visitors interact with our website:

• Traffic analysis: Count visitors and measure popular pages and features
• Performance monitoring: Identify technical issues and loading times
• User behavior: Understand how users navigate and interact with our site
• Conversion tracking: Measure the effectiveness of our services

Marketing Cookies

These cookies help us provide relevant information and measure campaign effectiveness:

• Advertising cookies: Show relevant content based on your interests
• Social media cookies: Enable social media features and sharing
• Remarketing cookies: Show relevant information on other websites you visit
• Campaign cookies: Measure the effectiveness of our marketing efforts

3. Third-Party Cookies and Services

We may use third-party services that place cookies on your device. These services help us provide better functionality and understand our website performance:

• Google Analytics: For website analytics, performance monitoring, and user behavior analysis
• Payment processors: For secure payment processing and fraud prevention
• Social media platforms: For social sharing features and integration
• Customer support tools: For chat functionality and support features
• Content delivery networks: For faster website loading and performance

4. Cookie Duration and Lifespan

Session Cookies

These are temporary cookies that are automatically deleted when you close your browser or end your session.

Persistent Cookies

These cookies remain on your device for a specific period or until you delete them:

• Short-term: 24 hours to 30 days (for temporary preferences)
• Medium-term: 1 month to 1 year (for user preferences and functionality)
• Long-term: Up to 2 years (for analytics and long-term preferences)

5. Managing Your Cookie Preferences

Browser Settings

You can control cookies through your browser settings. Here's how to manage cookies in popular browsers:

• Google Chrome: Settings > Privacy and Security > Cookies and other site data
• Mozilla Firefox: Preferences > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Microsoft Edge: Settings > Privacy, search, and services > Cookies and site permissions

Cookie Consent Management

When you first visit our website, you'll see a cookie banner where you can:

• Accept all cookies for the full website experience
• Reject optional cookies while keeping essential ones
• Customize your cookie preferences by category
• Learn more about our cookie practices and policies

6. Impact of Disabling Cookies

Disabling certain types of cookies may affect your website experience:

• Essential cookies: The website may not function properly or securely
• Functional cookies: You'll need to re-enter preferences and settings each visit
• Analytics cookies: We can't improve the website based on usage data and feedback
• Marketing cookies: You may see less relevant content and information

7. Mobile Devices and Applications

Mobile devices may use different technologies similar to cookies:

• Mobile browser cookies: Similar functionality to desktop cookies
• Device identifiers: For mobile app analytics and functionality
• Local storage: For storing preferences and data locally on your device
• App-specific storage: For mobile application preferences and settings

8. International Data Transfers

Some cookie data may be transferred internationally to provide our services:

• We ensure appropriate safeguards are in place for international transfers
• Data is processed according to applicable privacy and data protection laws
• Third-party processors comply with international privacy standards
• We maintain data processing agreements with all service providers

9. Children's Privacy and Cookies

Our website is not intended for children under 13 years of age. We do not knowingly collect cookie data from children. Parents and guardians should monitor their children's internet usage and cookie settings to ensure appropriate privacy protection.

10. Updates to Cookie Technology

As technology evolves, we may adopt new cookie technologies and practices:

• We'll update this policy to reflect significant changes in cookie technology
• New technologies will be subject to the same privacy and security standards
• You'll be notified of significant changes that affect your privacy choices
• We'll continue to provide clear information about our cookie practices

11. Legal Basis for Cookie Use

Our legal basis for using cookies varies by type and purpose:

• Essential cookies: Legitimate interest in providing secure, functional services
• Functional cookies: Your consent or our legitimate interest in improving user experience
• Analytics cookies: Your consent to help us understand and improve our services
• Marketing cookies: Your explicit consent for personalized content and marketing

12. Contact Us About Cookies

If you have questions about our cookie practices or need assistance with cookie settings:

• Phone: +1 (888) 654-4352
• Email: privacy@purplenowflights.online
• You can also adjust your preferences using our cookie consent management tool
• Available 24/7 for cookie and privacy-related questions

13. Regulatory Compliance

Our cookie practices comply with applicable laws and regulations:

• GDPR: General Data Protection Regulation (European Union)
• CCPA/CPRA: California Consumer Privacy Act and amendments
• ePrivacy Directive: European electronic communications privacy laws
• PIPEDA: Personal Information Protection and Electronic Documents Act (Canada)
• Other applicable: Regional and local privacy and data protection laws